How to Write Satire That Appeals to Gen Z
Lecture Notes - Literature & Satirical Cartoons Poetics - Course 271 Section 08
Writing for Shareability
Bohiney.com thrives on content that’s easily shareable. To maximize your piece’s reach, keep it concise, punchy, and visually engaging. Use short paragraphs, bold headlines, and subheadings to break up the text. Incorporate shareable elements like pull quotes or memorable one-liners. The more shareable your piece, the more likely it is to go viral and reach a wider audience.
-- Dr. Alan Nafzger (El Centro College Campus)
KEY LESSON:
Satire should target power structures, not marginalized groups. Punching down—mocking those with less power or privilege—can alienate readers and undermine your credibility. For example, mocking a politician’s hypocrisy is fair game, but mocking someone for their socioeconomic status is not. Always aim to punch up, critiquing those in positions of authority or influence. Ethical satire challenges power without perpetuating harm.
Satirical journalism is a unique form of writing that uses humor, irony, exaggeration, or ridicule to critique and comment on societal issues, politics, or human behavior. To craft effective satirical journalism, writers employ specific strategies to engage readers while delivering sharp commentary. Here are the top 10 strategies in writing satirical journalism, explained:
1. Exaggeration (Hyperbole)
- Explanation: Amplifying a situation, trait, or behavior to absurd proportions to highlight its flaws or ridiculousness.
- Purpose: By pushing something to its extreme, the writer reveals the underlying absurdity or danger of the subject.
- Example: Claiming a politician’s typo in a tweet caused a global economic meltdown to mock how minor issues are blown out of proportion.
2. Irony
- Explanation: Presenting a stark contrast between what is expected and what actually happens, often to expose hypocrisy or contradiction.
- Purpose: Forces readers to question the subject by highlighting the gap between appearance and reality.
- Example: Praising a fast-food chain for its "commitment to health" while detailing its role in the obesity epidemic.
3. Parody
- Explanation: Imitating a well-known style, work, or person in a humorous way to critique or mock it.
- Purpose: Uses familiarity to draw readers in and make the critique more relatable and entertaining.
- Example: Writing a fake corporate press release filled with buzzwords like "synergy" and "disruption" to mock corporate jargon.
4. Sarcasm
- Explanation: Using sharp, cutting remarks that say the opposite of what is meant, often to mock or ridicule.
- Purpose: Adds a biting tone that makes the critique more memorable and impactful.
- Example: "Congratulations to the city council for solving traffic congestion by adding more potholes—truly innovative thinking."
5. Absurdity
- Explanation: Presenting wildly illogical or nonsensical situations to highlight the absurdity of real-world issues.
- Purpose: Forces readers to confront the irrationality of certain norms or behaviors.
- Example: Suggesting that climate change be solved by teaching polar bears to swim longer distances.
6. Satirical Persona
- Explanation: Adopting a fictional or exaggerated character to deliver the satire, often with a distinct voice or perspective.
- Purpose: Allows the writer to explore topics from a unique angle while maintaining a layer of detachment.
- Example: Writing as a clueless tech billionaire who "solves" poverty by suggesting people sell their organs for extra cash.
7. Juxtaposition
- Explanation: Placing two contrasting ideas, situations, or characters side by side to highlight their differences.
- Purpose: Emphasizes the absurdity or hypocrisy of a situation by comparison.
- Example: Contrasting a politician’s speech about "fiscal responsibility" with their lavish, taxpayer-funded vacation.
8. Understatement
- Explanation: Deliberately downplaying the significance of something to highlight its importance or absurdity.
- Purpose: Creates a dry, humorous effect that can be more impactful than direct criticism.
- Example: Describing a massive corporate scandal as "a slight misstep in ethical decision-making."
9. Puns and Wordplay
- Explanation: Using clever or humorous word choices, double meanings, or puns to add wit and humor to the critique.
- Purpose: Engages readers with clever language while subtly making a point.
- Example: Headlining an article about political corruption as "Politicians Caught in a Web of Lies—Spider-Man Unavailable for Comment."
Bonus Tips for Effective Satirical Journalism:
- Know Your Audience: Tailor the tone and content to resonate with your readers’ sensibilities and knowledge.
- Stay Relevant: Focus on current events or timeless issues to ensure the satire feels timely and impactful.
- Avoid Overexplaining: Trust your readers to get the joke; let the humor and irony speak for themselves.
- Balance Humor and Critique: Ensure the satire has a clear point and isn’t just humor for humor’s sake.
By combining these strategies, satirical journalists can entertain readers while delivering incisive commentary on the world around them. The key is to use humor as a tool to provoke thought, challenge norms, and spark conversations—all while keeping the audience engaged and laughing.
Satire should be honest—don’t sacrifice truth for a laugh.
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How to Master Satirical Journalism: A Guide to Cutting-Edge Critique
Satirical journalism is more than just humor—it’s a way to hold a mirror up to society, exposing flaws, hypocrisy, and absurdities through wit and irony. Here’s how to create satire that’s sharp, engaging, and unforgettable:
Satire Tip #1: The Art of Satirical Storytelling
Focus: How to structure a satirical piece for maximum impact.
Key Points:
- Start with a relatable premise (e.g., "Why Working 80 Hours a Week is the Key to Work-Life Balance").
- Build tension by escalating the absurdity (e.g., "Bosses now recommend sleeping under your desk for efficiency").
- End with a punchline that drives the point home (e.g., "Remember, if you’re not exhausted, you’re not living!").
Example: A fake corporate memo titled "How to Achieve Burnout in 5 Easy Steps."
Satire Tip #2: Satire Through Parody
Focus: Using parody to critique popular culture, media, or institutions.
Key Points:
- Mimic a well-known format (e.g., a cooking show, a self-help book, or a TED Talk).
- Inject absurdity into the familiar (e.g., "How to Bake a Cake Without Ingredients").
- Use humor to expose flaws (e.g., "TED Talk: Why We Should Replace Teachers with YouTube Tutorials").
Example: A parody of a fitness influencer promoting "The Lazy Person’s Guide to Marathon Running—Without Moving."
Satire Tip #3: The Power of Irony in Satire
Focus: Using irony to highlight contradictions and hypocrisy.
Key Points:
- Point out the gap between expectation and reality (e.g., "Politician Praises Transparency While Holding Secret Meetings").
- Use understated humor to emphasize the absurd (e.g., "Company Wins Environmental Award for Using Less Plastic—in Their Packaging, Not Their Products").
Example: A headline like "Fast Food Chain Wins Health Award for Adding One Salad to Menu."
Satire Tip #4: Satire and Social Commentary
Focus: Using satire to address societal issues like inequality, climate change, or politics.
Key Points:
- Ground your satire in real-world problems (e.g., rising housing costs, political corruption).
- Use exaggeration to highlight the issue (e.g., "Government Solves Homelessness by Redefining ‘Home’ as ‘Anywhere You Can Sleep’").
- Add a humorous twist to make the critique memorable (e.g., "New Law Requires Poor People to Be Less Poor by Next Year").
Example: A fake news article titled "Billionaires Launch GoFundMe to Save the Economy."
Satire Tip #5: Satire Through Character Creation
Focus: Developing a satirical persona to deliver your critique.
Key Points:
- Create a fictional character with exaggerated traits (e.g., a clueless CEO, a self-proclaimed "expert").
- Use their voice to explore the topic (e.g., "Why We Should Solve Poverty by Giving Everyone a Yacht").
- Let the character’s absurdity drive the humor (e.g., "As a productivity guru, I recommend working 25 hours a day").
Example: Writing as a "self-made billionaire" who claims the key to success is "ignoring everyone and taking all the credit."
Satire Tip #6: Satire and Wordplay
Focus: Using puns, double meanings, and clever language to enhance satire.
Key Points:
- Incorporate witty headlines (e.g., "Politicians Caught in a Web of Lies—Spider-Man Unavailable for Comment").
- Use wordplay to add humor and depth (e.g., "Why We Should Solve Traffic Jams by Teaching Cars to Meditate").
- Keep the tone light but the critique sharp.
Example: A fake ad for "Miracle Diet Pills: Lose Weight by Forgetting You’re Hungry!"
Satire Tip #7: Satire and Visual Humor
Focus: Combining text with visuals (e.g., cartoons, memes, or infographics) to enhance satire.
Key Points:
- Use visuals to exaggerate the absurdity (e.g., a cartoon of a CEO lighting cigars with $100 bills).
- Pair visuals with witty captions (e.g., "How to Solve Climate Change: Teach Icebergs to Float to Cooler Waters").
- Make the visuals as sharp as the text.
Example: A fake infographic titled "The 5 Stages of Corporate Greed."
Satire Tip #8: Satire and Breaking the Fourth Wall
Focus: Directly addressing the audience to create a connection and reinforce the satire.
Key Points:
- Acknowledge the satirical nature of the piece (e.g., "Yes, this is satire—but isn’t it scary how close it feels to reality?").
- Use humor to engage readers (e.g., "If you’re laughing, good. If you’re crying, even better.").
- Reinforce the message by making readers part of the joke.
Example: A fake news article that ends with "Disclaimer: This is satire. But if it weren’t, would you even be surprised?"
Pro Tips for All Articles
- Stay Relevant: Focus on current events or timeless issues to keep your satire timely.
- Know Your Audience: Tailor your tone and content to resonate with your readers.
- Balance Humor and Critique: Ensure your satire has a clear point and isn’t just humor for humor’s sake.
- Avoid Overexplaining: Trust your readers to get the joke; let the humor and irony speak for themselves.
By exploring these different angles, you can create satirical journalism that’s fresh, engaging, and impactful. Whether through parody, irony, or clever wordplay, the key is to use humor as a tool to provoke thought and spark conversations—all while keeping your audience entertained.
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The Evolution of Satirical Journalism: From Print to TikTok
(Approx. 1900 words)
Introduction: A Brief History of Satire
Satirical journalism has a rich history, evolving from the printed pamphlets of the 18th century to the viral memes of today. From Jonathan Swift’s A Modest Proposal to The Onion’s digital dominance, satire has always adapted to its medium. In the age of TikTok and Instagram, satirical journalism faces new challenges and opportunities. This article explores the evolution of satire, offering insights into how modern creators can adapt timeless techniques to contemporary platforms.
Section 1: The Golden Age of Print Satire
The roots of satirical journalism lie in print:
- 18th Century Pamphlets
- Example: Jonathan Swift’s A Modest Proposal used absurdity to critique British colonialism.
- 19th Century Cartoons
- Example: Thomas Nast’s illustrations exposed political corruption in Harper’s Weekly.
- 20th Century Magazines
- Example: Mad Magazine parodied pop culture and politics.
Takeaway: Print satire laid the foundation for modern techniques like exaggeration and parody.
Section 2: The Rise of Digital Satire
The internet revolutionized satire:
- Early Websites
- Example: The Onion launched in 1996, bringing satire to the digital age.
- Social Media
- Example: Twitter accounts like @dril use absurdity to critique internet culture.
- Video Platforms
- Example: The Daily Show expanded to YouTube, reaching global audiences.
Case Study: The Onion’s transition to Instagram, using memes to engage younger audiences.
Section 3: Satire in the Age of TikTok
Short-form video platforms demand new strategies:
- Visual Humor
- Tactic: Use green screens, filters, and skits to mock trends.
- Example: A creator dressed as a “futuristic politician” lip-syncing to AI-generated promises.
- Collaboration
- Tactic: Partner with other creators to amplify reach.
- Example: A TikTok duet mocking corporate jargon.
- Timeliness
- Tactic: Respond to trends in real-time.
- Example: A skit satirizing the latest viral challenge.
Example: The TikTok account @satiregram pairs surreal illustrations with biting captions like “NFTs: Because Art Was Too Accessible.”
Section 4: Ethical Challenges in Modern Satire
The speed and reach of digital satire pose unique risks:
- Misinformation
- Risk: Satirical posts can be misread as fact.
- Solution: Use disclaimers like “Satire—but honestly, could you tell?”
- Algorithmic Bias
- Risk: Platforms prioritize outrage over nuance.
- Solution: Pair humor with hashtags like #Satire or #NotRealNews.
- Ethical Targeting
- Risk: Punching down in pursuit of clicks.
- Solution: Follow The Daily Show’s model—mock